Dryness - What causes dryness and how to maintain soft & hydrated skin?
Lack of moisture
Living in areas with low moisture or having skin that lacks the production of natural moisture, requires adequate hydration. Skin's surface needs to be hydrated for it to look soft, smooth and supple. A good Hydrating Moisturiser helps in keeping your skin hydrated for upto 24 hrs
Pollution & weather
Pollution and changes in the weather leave your skin battling an unknown territory. From sun damage to air pollution, the skin should be prepared - sun protected, hydrated, and regularly cleansed for a soft and supple feel
Facial skin is significantly thinner and uncovered than the rest of your body. It’s also the most porous, so it loses moisture quickly. Using products that are harsh and can strip off the moisture from your skin should be avoided. Using Gentle Cleansers is advised for skin types that are prone to dryness
Dermatologists recommend: 3 Step routine for acne-free skin